Marketing and Publicity 101

When:
February 4, 2019 – February 11, 2019 all-day
2019-02-04T00:00:00-05:00
2019-02-12T00:00:00-05:00
Cost:
$40 non-members/$35 HCRW and CRW/NC members
Contact:
Online Workshop Coordinator

Description:  
You’ve written the books, now what? New York Times bestselling author Marie Force will discuss some of the basics of marketing your books to expose them to readers. This workshop will include an introductory look at Facebook ads, Amazon Marketing ads and BookBub ads as well as other promotion and marketing strategies used by authors to grow their readership. Topics include:

  • What’s the difference between publicity and marketing?
  • Affiliate links
  • Newsletters/growing lists
  • Websites
  • Advertising basics
  • Blogs and blog tours
  • Reviews, ARCs, safe sending
  • Free books
  • Launch strategy

Instructor Bio:  Marie Force is the New York Times bestselling author of contemporary romance, including the indie-published Gansett Island Series and the Fatal Series from Harlequin Books. In addition, she is the author of the Butler, Vermont Series, the Green Mountain Series and the erotic romance Quantum Series. In 2019, her new historical Gilded series from Kensington Books will debut with Duchess By Deception.

Her books have sold 6.5 million copies worldwide, have been translated into more than a dozen languages and have appeared on the New York Times bestseller list many times. She is also a USA Today and Wall Street Journal bestseller, a Speigel bestseller in Germany, a frequent speaker as well as a publisher through her Jack’s House Publishing romance imprint. She is a two-time nominee for the Romance Writers of America’s RITA® award.

Her goals in life are simple—to finish raising two happy, healthy, productive young adults, to keep writing books for as long as she possibly can and to never be on a flight that makes the news.